The Advertising Standards Authority of South Africa (ASA) has received 30 formal complaints about the controversial Beechies “Too Good Not To Share” television advertising campaign, ASA Communications Manager Corne Koch confirmed today. Most of the complainants complained that the advertisement was offensive, that children were exposed to it, and that […]
Tag: Beechies
Naidoo launching Beechies boycott campaign over offensive advertising
Family values defender Errol Naidoo said today he was launching a national boycott of Beechies products in protest over Beechies advertising that “glamourises the sexual exploitation of women, drunkenness and debauchery”. In a letter sent yesterday to Beechies chewing gum distributors Natela Importers, Family Policy Institute (FPI) director Naidoo, asked […]
Boycott warning as Beechies glamourises casual sex, drunkenness
[notice]Family Policy Institute(FPI) threatens national boycott campaign unless Beechies withdraws offensive ads[/notice] Christian organisations have reacted strongly to a Beechies chewing gum advertising campaign based on real stories that glamourise drunkenness and casual sex. The campaign, which is aimed at South African youth, first came to the attention of Gateway […]