Become a “Zero Hero” – take up the AlcoFreeFeb challenge!

South Africans Against Drunk Driving (SADD) are challenging citizens to abstain from alcohol this month in a campaign to combat drunk driving which kills and maims thousands of people on our roads every year.

The AlcoFreeFeb challenge was started in South Africa in 2010 in response to a similar, highly successful campaign that has been running in Australia since 2008. You can participate in AlcoFreeFeb by signing up for R100 for the month or by taking up a 10 day “Student Challenge” for R20. Under 18s are challenged to remain alcohol free for the whole year! Donations will support SADD’s work in education, research, prevention and service delivery concerning alcohol abuse and its effects, especially on the roads and among youth. At least 50% of the 18 000 deaths and 150 000 injuries on South African roads each year are attributed to the influence of alcohol.

People who participated in last year’s AlcoFreeFeb have told SADD they lost weight, saved money, found more time, energy and productivity in their day, and slept better. Others found that it raised awareness of alcohol consumption and possible alcohol related problems in their own families, and provided them with a fun way to raise money for charity.

To sign up, contact, or visit Bank details for contributions are: SADD, Nedbank, Branch 134025, Account 1340 547 287.

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