A televison commercial that depicts angels falling from heaven for a human wearing Axe deodorant, was offensive and had to be withdrawn, the Advertising Standards Authority of SA (ASA) ruled this month. The ruling, which was disclosed to media today, arose out of a consumer complaint by Mr Dawie Theron, […]
Tag: advertising
Now e.tv says Naked News was “mistake”
[notice]Advertiser reviewing campaign over “explicit programming”[/notice] In a remarkable about-turn on the controversial Naked News programme, an e.tv representative says the show contradicts the station’s “high family values” and was screened by “mistake”. The apparent change of heart follows an advertiser giving notice that it might stop advertising on e.tv […]
GM withdraws TV ad campaign after complaint
General Motors (GM) Africa has decided to stop flighting two televsion advertisements after the Family Policy Institute (FPI) complained that they were “anti-family”. The “Red Tag Event” adverts were withdrawn following a discussion between GM Marketing Manager Melanie Maddux and FPI president Errol Naidoo this afternoon, GM Communications Manager Denise […]
GM asked to withdraw “anti-family” TV ads or face boycott
General Motors (GM) Africa president and managing director, Edgar Lourencon, has been asked to withdraw the company’s “appalling anti-family” Red Tag television advertising campaign. In a letter to Lourencon, Family Policy Institute (FPI) president, Errol Naidoo, says GM’s Red Tag TV campaign appears to commend their staff for spending long […]