South Africa

GM withdraws TV ad campaign after complaint

General Motors (GM) Africa has decided to stop flighting two televsion advertisements after the Family Policy Institute (FPI) complained that they were “anti-family”. The “Red Tag Event” adverts were withdrawn following a discussion between GM Marketing Manager Melanie Maddux and FPI president Errol Naidoo this afternoon, GM Communications Manager Denise […]

GM asked to withdraw “anti-family” TV ads or face boycott

General Motors (GM) Africa president and managing director, Edgar Lourencon, has been asked to withdraw the company’s “appalling anti-family” Red Tag television advertising campaign. In a letter to Lourencon, Family Policy Institute (FPI) president, Errol Naidoo, says GM’s Red Tag TV campaign appears to commend their staff for spending long […]

Chevrolet and Warriors shine at SA Sports Oscars

JOHANNESBURG – Chevrolet and the Chevrolet Warriors on Thursday night beat top national sport sponsorship campaigns to win the Best Sponsorship of a Sport Team or Individual category at the inaugural Virgin Active Sport Industry Awards 2011. Chevrolet and the Chevrolet Warriors were up against major national sponsorships including ABSA […]